Load Balancing Within Zip Codes

New load distribution variables
 are now available for advanced lead assignment and booking rules.
Previously, {users.lead_counts}
 and {users.appointment_counts}
 gave you rolling 30-day totals per user across the whole account, which worked well for general load balancing. Now, you can also use {users.lead_counts_by_zip}
 and {users.appointment_counts_by_zip}
 to balance within specific zip-code territories.
This means rules like “for these 25 zip codes, assign to the user with the fewest leads in that territory
” are now supported. Just go to your Agent's Booking/Goal
 tab or your Lead Source's Assignment
 tab and tell Ava what you want and Ava will help configure your rules and write them into a reliable script.
It’s especially useful for teams that divide work by service area, sales territory, or local market, while still keeping distribution appropriate inside each region.